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Beating Low Cost Competition
- How Premium Brands can respond to Cut-Price Rivals
Engelsk
Bogcover for Beating Low Cost Competition af Adrian Ryans, 9780470742976
Specifikationer
Sprog:
Engelsk
Sider:
272
ISBN-13:
9780470742976
Indbinding:
Hardback
ISBN-10:
0470742976
Udg. Dato:
26 jan 2009
Størrelse i cm:
23,6 x 16,1 x 2,0
Oplagsdato:
26 jan 2009
Forfatter(e):

Beating Low Cost Competition

- How Premium Brands can respond to Cut-Price Rivals
Engelsk
Hardback 2009
Format:

Bog beskrivelse
Low cost competitors, who offer "good enough" products and services at very attractive prices, are currently significantly impacting the businesses of many leading companies, and some are starting to "move up" to challenge the traditional companies in their core markets.
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Specifikationer
Sprog:
Engelsk
Sider:
272
ISBN-13:
9780470742976
Indbinding:
Hardback
ISBN-10:
0470742976
Udg. Dato:
26 jan 2009
Størrelse i cm:
23,6 x 16,1 x 2,0
Oplagsdato:
26 jan 2009
Forfatter(e):
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