Store besparelser
Hurtig levering
Gemte
Log ind
0
Kurv
Kurv
The Tipping Point
Engelsk Hardback
Se mere i:
The Tipping Point
Engelsk Hardback

291 kr
Tilføj til kurv
Sikker betaling
6 - 8 hverdage

Om denne bog
From the bestselling author of The Bomber Mafia: discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.
 
The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.

“A wonderful page-turner about a fascinating idea that should affect the way every thinking person looks at the world.” —Michael Lewis


Product detaljer
Sprog:
Engelsk
Sider:
279
ISBN-13:
9780316316965
Indbinding:
Hardback
Udgave:
ISBN-10:
0316316962
Kategori:
Udg. Dato:
1 mar 2000
Længde:
25mm
Bredde:
211mm
Højde:
149mm
Forlag:
Little, Brown & Company
Oplagsdato:
1 mar 2000
Forfatter(e):
Products purchased together
Alternatives - PIE
Kategori sammenhænge