Store besparelser
Hurtig levering
Fri fragt over 499,-
Gemte
Log ind
0
Kurv
Kurv
Authenticity as Performativity on Social Media
Engelsk Hardback

Authenticity as Performativity on Social Media

Engelsk Hardback

803 kr
Tilføj til kurv
Sikker betaling
23 - 25 hverdage

Om denne bog

​Authenticity is a highly-prized concept on social media, but given the history of the term, has it been adequately scrutinised? This book provides an alternative definition of authentic social media practice and suggests that, rather than being an achievable ideal, authenticity reveals itself as an unrepeatable temporary interval. 

Applying a post-structural lens of performativity, Taylor analyses the resurgence of the authentic as a cultural trend and argues that the professionalisation of social media has given rise to a ''neoliberal authentic'' that equates productivity with self-actualisation, questioning whether society should present this as a cultural ideal. 

Using a new critical framework, Taylor recontextualises authenticity in a variety of social media practices. This includes authentic self-representation, authentic influence and its effect in influencer culture, as well as meme production as an attempt to find authenticity. Part-reader, part-manifesto, the book asks readers to reappraise authenticity and provides a working definition for future practice.

Product detaljer
Sprog:
Engelsk
Sider:
144
ISBN-13:
9783031121470
Indbinding:
Hardback
Udgave:
ISBN-10:
3031121473
Kategori:
Udg. Dato:
12 okt 2022
Længde:
0mm
Bredde:
148mm
Højde:
210mm
Forlag:
Springer International Publishing AG
Oplagsdato:
12 okt 2022
Forfatter(e):
Finder produkter...
Kategori sammenhænge