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Cutting the Cost of Confusion
- Eliminate the High Price of Failure to Communicate
Engelsk Paperback

Cutting the Cost of Confusion

- Eliminate the High Price of Failure to Communicate
Engelsk Paperback

351 kr
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Om denne bog

Confusion is more than just another daily inconvenience, though its impacts are often hidden in metrics such as market share, productivity, and ROI. This book shows how to identify and eliminate the Cost of Confusion in workplaces, marketplaces, and communities.

Cutting that cost demands the ability to distill, integrate, and synthesize ever more complex information from a broad range of perspectives and disciplines. Any gaps in understanding can and do negatively impact performance. Based on Richard Layton’s 20 years of experience helping organizations to be heard and understood, this book offers a powerful universal lens to view the costly impacts of confusion, and provides a framework to identify and manage the risk of failure to communicate with a range of stakeholders and audiences – and save millions of dollars in the process.

Decision-makers, practitioners, and students in marketing and advertising, organizational development, knowledge management, information technology, project management, and other fields will appreciate this unique set of insights and tools they can employ to great effect within their companies, organizations, and public institutions.

Product detaljer
Sprog:
Engelsk
Sider:
162
ISBN-13:
9781032293271
Indbinding:
Paperback
Udgave:
ISBN-10:
1032293276
Udg. Dato:
11 sep 2023
Længde:
17mm
Bredde:
230mm
Højde:
152mm
Forlag:
Taylor & Francis Ltd
Oplagsdato:
11 sep 2023
Forfatter(e):
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