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Health Communication Research Measures
Engelsk
Bogcover for Health Communication Research Measures af , 9781433129025
Specifikationer
Sprog:
Engelsk
Sider:
309
ISBN-13:
9781433129025
Indbinding:
Paperback
ISBN-10:
1433129027
Udg. Dato:
10 nov 2015
Størrelse i cm:
15,2 x 22,5 x 2,0
Oplagsdato:
10 nov 2015

Health Communication Research Measures

Engelsk
Paperback 2015
Format:

Bog beskrivelse
This volume presents state-of-the-art reporting on how to measure many of the key variables in health communication. While the focus is on quantitative measures, the editors argue that these measures are centrally important to the study of health communication. The chapters emphasize constructs, scales, and up-to-date reports and evidence about key social science constructs and ways of measuring them, whether your interest is in patient-provider dyadic communication, uncertainty management, self-efficacy, disclosure, social norms, social support, risk perception, health care team performance, message design and effects, health and numerical literacy, communication satisfaction, social influence and persuasion, stigma, health campaigns, reactance, or other topics. Students, researchers, and policymakers will find this book an accessible resource for planning and reviewing research studies and proposals.
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Specifikationer
Sprog:
Engelsk
Sider:
309
ISBN-13:
9781433129025
Indbinding:
Paperback
ISBN-10:
1433129027
Udg. Dato:
10 nov 2015
Størrelse i cm:
15,2 x 22,5 x 2,0
Oplagsdato:
10 nov 2015
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