Store besparelser
Hurtig levering
Gemte
Log ind
0
Kurv
Kurv
Marketing Management In Geographically Remote Industrial Clusters: Implications For Business-to-consumer Marketing
Engelsk Hardback
Se mere i:
Marketing Management In Geographically Remote Industrial Clusters: Implications For Business-to-consumer Marketing
Engelsk Hardback

1.065 kr
Tilføj til kurv
Sikker betaling
6 - 8 hverdage

Om denne bog
Covers marketing management issues in geographically remote industrial clusters (GRICs). The practice of marketing management is not singular to industry clusters in Nordic countries. This book contains cases that cover issues like cluster formation, information gathering, marketing strategies and operations, and information-technology.
Product detaljer
Sprog:
Engelsk
Sider:
528
ISBN-13:
9789814383059
Indbinding:
Hardback
Udgave:
ISBN-10:
9814383058
Udg. Dato:
22 jan 2013
Længde:
32mm
Bredde:
159mm
Højde:
234mm
Forlag:
World Scientific Publishing Co Pte Ltd
Oplagsdato:
22 jan 2013
Forfatter(e):
Kategori sammenhænge