Køb for 499 kr mere for gratis levering til pakkeshop
499 kr
Pakkeshop
599 kr
Hjemmelevering
Gemte
Log ind
0
Kurv
Bøger
Bestsellers
Kommer snart
Nyheder
Gaveguide
Store besparelser
Hurtig levering
90 dages retur
Hjem
Kategorier
Bestsellers
Kommer snart
Nyheder
FAQ
Konto
Kontakt
Kurv
  1. Bog
  2. Salg og marketing
  3. Markedsundersøgelser
The 22 Immutable Laws of Branding
- How to Build a Product or Service into a World-Class Brand
Af: Laura Ries, Al Ries
4
(2)
Engelsk
Bogcover for The 22 Immutable Laws of Branding af Laura Ries, Al Ries, 9780060007737
Specifikationer
Sprog:
Engelsk
Sider:
272
ISBN-13:
9780060007737
Indbinding:
Paperback
ISBN-10:
0060007737
Kategori:
Udg. Dato:
20 mar 2011
Størrelse i cm:
18,8 x 23,3 x 2,3
Forlag:
Oplagsdato:
20 mar 2011
Forfatter(e):
Genre:

The 22 Immutable Laws of Branding

- How to Build a Product or Service into a World-Class Brand
Af: Laura Ries, Al Ries
4
(2)
Engelsk
Format:
Bog beskrivelse

This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet Branding

Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands in the world, like Rolex, Volvo, and Heineken, with the signature savvy of marketing gurus Al and Laura Ries. Combining The 22 Immutable Laws of Branding and The 11 Immutable Laws of Internet Branding, this book proclaims that the only way to stand out in today''s marketplace is to build your product or service into a brand—and provides the step-by-step instructions you need to do so.

The 22 Immutable Laws of Branding also tackles one of the most challenging marketing problems today: branding on the Web. The Rieses divulge the controversial and counterintuitive strategies and secrets that both small and large companies have used to establish internet brands. The 22 Immutable Laws of Branding is the essential primer on building a category-dominating, world-class brand.

... Vis mere
Forlags Vejl. pris
139,73 kr
Hos Booktok
123 kr
spar 12%
Udsolgt
Fri fragt over 499,-
90 dages retur
6 - 8 hverdage
Specifikationer
Sprog:
Engelsk
Sider:
272
ISBN-13:
9780060007737
Indbinding:
Paperback
ISBN-10:
0060007737
Kategori:
Udg. Dato:
20 mar 2011
Størrelse i cm:
18,8 x 23,3 x 2,3
Forlag:
Oplagsdato:
20 mar 2011
Forfatter(e):
Finder produkter...
Kategori sammenhænge