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Tourism Innovation in the Digital Era
- Big Data, AI and Technological Transformation
Engelsk Hardback
Tourism Innovation in the Digital Era
- Big Data, AI and Technological Transformation
Engelsk Hardback

821 kr
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Om denne bog
Tourism Innovation in the Digital Era explores topics as diverse as big data analytics in tourism marketing to the impact of AI to the use of CSR in competitiveness amongst hotel groups, providing multidisciplinary approaches on the organizational impacts of digitalization and artificial intelligence in tourism and hospitality.
Product detaljer
Sprog:
Engelsk
Sider:
176
ISBN-13:
9781837971671
Indbinding:
Hardback
Udgave:
ISBN-10:
1837971676
Udg. Dato:
23 okt 2023
Længde:
17mm
Bredde:
238mm
Højde:
159mm
Forlag:
Emerald Publishing Limited
Oplagsdato:
23 okt 2023
Forfatter(e):
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