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A Practical Guide to Ethics in Public Relations
Engelsk
Bogcover for A Practical Guide to Ethics in Public Relations af Regina Luttrell, Jamie Ward, 9781442272743
Specifikationer
Sprog:
Engelsk
Sider:
254
ISBN-13:
9781442272743
Indbinding:
Paperback
ISBN-10:
1442272740
Kategori:
PR
Udg. Dato:
9 feb 2018
Størrelse i cm:
22,7 x 15,3 x 1,6
Oplagsdato:
9 feb 2018
Forfatter(e):

A Practical Guide to Ethics in Public Relations

Engelsk
Paperback 2018
Format:

Bog beskrivelse
On a daily basis, public relations practitioners are tasked with making ethical decisions, such as advising a client to fully disclose a corporate relationship or advocating for honesty when working with the media.A Practical Guide to Ethics in Public Relations is designed for courses in contemporary studies of public relations and communications. This text highlights the delicate balance required to navigate the values and demands implicit to the field of public relations and those that underlie society as a whole. Students are encouraged to examine their own values and compare them to those commonly encountered in a professional setting.Brimming with case studies, practitioner advice, practical ethical dilemmas, and popular culture references, A Practical Guide to Ethics in Public Relations is the ideal text for students grappling with the inevitable ethical dilemmas that arise in professional public relations.
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Specifikationer
Sprog:
Engelsk
Sider:
254
ISBN-13:
9781442272743
Indbinding:
Paperback
ISBN-10:
1442272740
Kategori:
PR
Udg. Dato:
9 feb 2018
Størrelse i cm:
22,7 x 15,3 x 1,6
Oplagsdato:
9 feb 2018
Forfatter(e):
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