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A Practical Guide to Fundraising for Small Museums

- Maximizing the Marketing-Development Connection
Af: Sheldon Wolf Engelsk Hardback

A Practical Guide to Fundraising for Small Museums

- Maximizing the Marketing-Development Connection
Af: Sheldon Wolf Engelsk Hardback
Tjek vores konkurrenters priser
A Practical Guide to Fundraising for Small Museums: Maximizing the Marketing-Development Connection turns the traditional development program on its ears, as it starts with the needs of donors rather than the needs of the organization. Just like marketing for other goods and services, museums must begin with aligning their products with their audiences. Then they can develop fund strategies that keep their audiences in mind. While the book covers traditional strategies (such as membership and events), it approaches them from a new point of view and provides tips and sample ideas all along the way for small and mid-sized museums to implement a successful development plan. Complete with sample forms, this book is a must-have for every museum development professional, volunteer, and student who wants to succeed.
Tjek vores konkurrenters priser
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A Practical Guide to Fundraising for Small Museums: Maximizing the Marketing-Development Connection turns the traditional development program on its ears, as it starts with the needs of donors rather than the needs of the organization. Just like marketing for other goods and services, museums must begin with aligning their products with their audiences. Then they can develop fund strategies that keep their audiences in mind. While the book covers traditional strategies (such as membership and events), it approaches them from a new point of view and provides tips and sample ideas all along the way for small and mid-sized museums to implement a successful development plan. Complete with sample forms, this book is a must-have for every museum development professional, volunteer, and student who wants to succeed.
Produktdetaljer
Sprog: Engelsk
Sider: 160
ISBN-13: 9781538103258
Indbinding: Hardback
Udgave:
ISBN-10: 1538103257
Udg. Dato: 27 mar 2018
Længde: 17mm
Bredde: 238mm
Højde: 162mm
Forlag: Rowman & Littlefield
Oplagsdato: 27 mar 2018
Forfatter(e): Sheldon Wolf
Forfatter(e) Sheldon Wolf


Kategori Salgs- & markedsføringsledelse


ISBN-13 9781538103258


Sprog Engelsk


Indbinding Hardback


Sider 160


Udgave


Længde 17mm


Bredde 238mm


Højde 162mm


Udg. Dato 27 mar 2018


Oplagsdato 27 mar 2018


Forlag Rowman & Littlefield

Kategori sammenhænge