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Advanced Design
- Universal Principles for All Disciplines
Af: John Reis
Engelsk Hardback
Advanced Design
- Universal Principles for All Disciplines
Af: John Reis
Engelsk Hardback

811 kr
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Om denne bog
This book is about design. Everybody does design, from artists to engineers, from interior designers to industrial designers. We design our days and we design our lives. This book presents the three universal activities that everyone uses, no matter who they are or what they do. These three activities are 1.) clarify an ambiguous project, 2.) generate ideas, and 3.) select one idea for implementation. This book also presents how the psychology of design impacts our effectiveness with each of these three activities, from creativity through decision making, intuition through analysis, and cognitive enhancement through design biases. Although the examples provided in this book primarily target the diverse disciplines of art (painting) and engineering, they can be easily understood and adapted by designers in any discipline. This book helps advanced design students and working professionals in any discipline to understand why and when the basic design principles they were taught workor do not work and, as a result, improve their design effectiveness.
Product detaljer
Sprog:
Engelsk
Sider:
216
ISBN-13:
9783030957810
Indbinding:
Hardback
Udgave:
ISBN-10:
3030957810
Udg. Dato:
18 apr 2022
Længde:
0mm
Bredde:
155mm
Højde:
235mm
Forlag:
Springer Nature Switzerland AG
Oplagsdato:
18 apr 2022
Forfatter(e):
Kategori sammenhænge