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Agenda Setting
- Readings on Media, Public Opinion, and Policymaking
Engelsk
Bogcover for Agenda Setting af , 9780805808414
Specifikationer
Sprog:
Engelsk
Sider:
320
ISBN-13:
9780805808414
Indbinding:
Paperback
ISBN-10:
0805808418
Kategori:
Udg. Dato:
1 jun 1991
Størrelse i cm:
23,5 x 15,6 x 1,7
Oplagsdato:
1 jun 1991

Agenda Setting

- Readings on Media, Public Opinion, and Policymaking
Engelsk
Paperback 1991
Format:

Bog beskrivelse
The role of the news media in defining the important issues of the day, also known as the agenda-setting influence of mass communication, has received widespread attention over the past 20 years. Since the publication of McCombs and Shaw''s seminal empirical study, more than one hundred journal articles and monographs have appeared. This collection exemplifies the major phases of research on agenda-setting: tests of the basic hypothesis, contingent conditions affecting the strength of this influence, the natural history of public issues, mass media influence on public policy, and the role of external sources from the president to public relations staffs on the news agenda.
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Specifikationer
Sprog:
Engelsk
Sider:
320
ISBN-13:
9780805808414
Indbinding:
Paperback
ISBN-10:
0805808418
Kategori:
Udg. Dato:
1 jun 1991
Størrelse i cm:
23,5 x 15,6 x 1,7
Oplagsdato:
1 jun 1991
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