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Alternate Reality Games

- Gamification for Performance
Af: Charles Palmer, Andy Petroski Engelsk Paperback

Alternate Reality Games

- Gamification for Performance
Af: Charles Palmer, Andy Petroski Engelsk Paperback
Tjek vores konkurrenters priser

While formal training and communication are a foundational approach to developing employees in the workplace, alternate reality games (ARGs) provide a framework for increased and sustained engagement within business organizations. ARGs are transmedia experiences designed to generate engagement and immersive learning beyond what is achieved in formal and conventional training and communication approaches.

Alternate Reality Games: Gamification for Performance leads you through the fundamentals of ARGs. It includes a discussion of what is and is not an ARG, citing examples and identifying business challenges that can be addressed through ARGs. It presents case studies that illustrate the variety of forms that ARGs take and the issues to which they can be applied, such as improving performance and critical communication situations. It also gives guidelines for creating your own ARGs, reviewing the process and technological tools and considerations relevant to their creation.

Presenting a thorough examination of the beneficial roles ARGs can play in the business environment as well as methods for creating effective ARGs, Alternate Reality Games: Gamification for Performance is an ideal reference for those approaching or considering ARGs for the first time as well as the training professional or professional game designer. It presents a comprehensive overview of the advantages of applying ARGs to the workplace as well as methods for designing and using them.

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While formal training and communication are a foundational approach to developing employees in the workplace, alternate reality games (ARGs) provide a framework for increased and sustained engagement within business organizations. ARGs are transmedia experiences designed to generate engagement and immersive learning beyond what is achieved in formal and conventional training and communication approaches.

Alternate Reality Games: Gamification for Performance leads you through the fundamentals of ARGs. It includes a discussion of what is and is not an ARG, citing examples and identifying business challenges that can be addressed through ARGs. It presents case studies that illustrate the variety of forms that ARGs take and the issues to which they can be applied, such as improving performance and critical communication situations. It also gives guidelines for creating your own ARGs, reviewing the process and technological tools and considerations relevant to their creation.

Presenting a thorough examination of the beneficial roles ARGs can play in the business environment as well as methods for creating effective ARGs, Alternate Reality Games: Gamification for Performance is an ideal reference for those approaching or considering ARGs for the first time as well as the training professional or professional game designer. It presents a comprehensive overview of the advantages of applying ARGs to the workplace as well as methods for designing and using them.

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Se mere i:
Produktdetaljer
Sprog: Engelsk
Sider: 118
ISBN-13: 9781498722384
Indbinding: Paperback
Udgave:
ISBN-10: 1498722385
Kategori: Personaleledelse og HR
Udg. Dato: 1 apr 2016
Længde: 18mm
Bredde: 233mm
Højde: 158mm
Forlag: Taylor & Francis Inc
Oplagsdato: 1 apr 2016
Forfatter(e): Charles Palmer, Andy Petroski
Forfatter(e) Charles Palmer, Andy Petroski

Kategori Personaleledelse og HR

ISBN-13 9781498722384

Sprog Engelsk

Indbinding Paperback

Sider 118

Udgave

Længde 18mm

Bredde 233mm

Højde 158mm

Udg. Dato 1 apr 2016

Oplagsdato 1 apr 2016

Forlag Taylor & Francis Inc

Kategori sammenhænge