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Amazon

- How the World’s Most Relentless Retailer will Continue to Revolutionize Commerce
Af: Miya Knights, Natalie Berg Engelsk Paperback

Amazon

- How the World’s Most Relentless Retailer will Continue to Revolutionize Commerce
Af: Miya Knights, Natalie Berg Engelsk Paperback
Tjek vores konkurrenters priser

Amazon - one of the world''s most valuable companies - is worth more than Walmart, Netflix, Target, Nike and Costco combined. What are the secrets to its success? How can these insights be applied to other businesses in the e-commerce sector?

The retail industry is facing unprecedented challenges. Across all sectors and markets, retailers are shifting their business models and customer engagement strategies to ensure they survive. Amazon offers unique insight into the company''s persistent dissatisfaction with the status quo and innovation and how it has fundamentally changed the ways in which we shop.

This fully updated second edition explores Amazon''s response to the coronavirus pandemic, the convergence of physical and digital retail, e-commerce economics and sustainability, as well as future policy implications. Written by industry-leading retail analysts and with the first edition now translated into more than a dozen languages, Amazon is an invaluable resource for discovering the lessons that can be learned from the company''s unprecedented rise to dominance.

Tjek vores konkurrenters priser
Normalpris
kr 307
Fragt: 39 kr
6 - 8 hverdage
20 kr
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God 4 anmeldelser på
Tjek vores konkurrenters priser

Amazon - one of the world''s most valuable companies - is worth more than Walmart, Netflix, Target, Nike and Costco combined. What are the secrets to its success? How can these insights be applied to other businesses in the e-commerce sector?

The retail industry is facing unprecedented challenges. Across all sectors and markets, retailers are shifting their business models and customer engagement strategies to ensure they survive. Amazon offers unique insight into the company''s persistent dissatisfaction with the status quo and innovation and how it has fundamentally changed the ways in which we shop.

This fully updated second edition explores Amazon''s response to the coronavirus pandemic, the convergence of physical and digital retail, e-commerce economics and sustainability, as well as future policy implications. Written by industry-leading retail analysts and with the first edition now translated into more than a dozen languages, Amazon is an invaluable resource for discovering the lessons that can be learned from the company''s unprecedented rise to dominance.

Produktdetaljer
Sprog: Engelsk
Sider: 328
ISBN-13: 9781398601420
Indbinding: Paperback
Udgave:
ISBN-10: 139860142X
Udg. Dato: 3 nov 2021
Længde: 22mm
Bredde: 233mm
Højde: 155mm
Forlag: Kogan Page Ltd
Oplagsdato: 3 nov 2021
Forfatter(e): Miya Knights, Natalie Berg
Forfatter(e) Miya Knights, Natalie Berg


Kategori Forretningsstrategier


ISBN-13 9781398601420


Sprog Engelsk


Indbinding Paperback


Sider 328


Udgave


Længde 22mm


Bredde 233mm


Højde 155mm


Udg. Dato 3 nov 2021


Oplagsdato 3 nov 2021


Forlag Kogan Page Ltd

Kategori sammenhænge