Store besparelser
Hurtig levering
Fri fragt over 499,-
Gemte
Log ind
0
Kurv
Kurv
An Introduction to Fashion Retailing
- From Managing to Merchandising
Engelsk
Bogcover for An Introduction to Fashion Retailing af Dimitri Koumbis, 9781350098275
Specifikationer
Sprog:
Engelsk
Sider:
168
ISBN-13:
9781350098275
Indbinding:
Paperback
Udgave:
2
ISBN-10:
1350098272
Udg. Dato:
25 mar 2021
Størrelse i cm:
16,0 x 23,0 x 1,1
Oplagsdato:
25 mar 2021
Forfatter(e):

An Introduction to Fashion Retailing

- From Managing to Merchandising
Engelsk
Paperback 2021
Format:

Bog beskrivelse

If you’re taking your first steps into the fast-paced world of retail, then merchandiser, store designer, retailer and educator Dimitri Koumbis is the ideal guide. In An Introduction to Fashion Retailing, he’ll walk you through everything from the history of retail design, to the intricacies of consumer behavior, fast fashion and corporate social responsibility. You’ll also learn professional techniques through detailed case studies of international retailers, including LVMH, Estée Lauder and ASOS.

This revised edition includes expanded coverage of omnichannel retail approaches, retail KPIs as well as an outline of future retail trends in brick and mortar, e-commerce and technology. There’s also a whole new chapter introducing visual merchandising, expanding on the importance of the store’s overall design and visual representation of products.

... Vis mere

Forlags Vejl. pris
302,85 kr
Hos Booktok
274 kr
spar 10%
Læg i kurv nu
Sikker betaling
6 - 8 hverdage

Specifikationer
Sprog:
Engelsk
Sider:
168
ISBN-13:
9781350098275
Indbinding:
Paperback
Udgave:
2
ISBN-10:
1350098272
Udg. Dato:
25 mar 2021
Størrelse i cm:
16,0 x 23,0 x 1,1
Oplagsdato:
25 mar 2021
Forfatter(e):
Finder produkter...
Kategori sammenhænge