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Brand Management
- Principles and Applications for Effective Branding
Engelsk Paperback
Brand Management
- Principles and Applications for Effective Branding
Engelsk Paperback

494 kr
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Sikker betaling
6 - 8 hverdage

Om denne bog
Learn how to build, develop and manage brands with this applied textbook which also explores the latest developments in digital branding, brand crisis and brands' responsibility.
Product detaljer
Sprog:
Engelsk
Sider:
344
ISBN-13:
9781398611580
Indbinding:
Paperback
Udgave:
ISBN-10:
1398611581
Udg. Dato:
3 maj 2024
Længde:
22mm
Bredde:
239mm
Højde:
171mm
Forlag:
Kogan Page Ltd
Oplagsdato:
3 maj 2024
Forfatter(e):
Kategori sammenhænge