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Branding the Teleself
- Media Effects Discourse and the Changing Self
Engelsk Paperback
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Branding the Teleself
- Media Effects Discourse and the Changing Self
Engelsk Paperback

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Branding the Teleself is a discourse on the standard history social scientific study of media effects with the purpose of revealing changes in how our selves have been reconceived in its study and how the discourse generated further important changes in the self, and how our everyday selves shape and are shaped by social, economic, and political structures. It uncovers a self that has developed through various stages to become a new self that Ernest A. Hakanen dubs the teleself, one that knowingly delivers itself to the media for the sake of the global market place. The teleself is a brand, and this identity is a product that could be differentiated to a degree from other products, and the self is mere packaging that gives the illusion of product differentiation. This is the illusory power of names and naming.
Product detaljer
Sprog:
Engelsk
Sider:
134
ISBN-13:
9780739117347
Indbinding:
Paperback
Udgave:
ISBN-10:
0739117343
Kategori:
TV
Udg. Dato:
20 sep 2010
Længde:
10mm
Bredde:
155mm
Højde:
230mm
Forlag:
Lexington Books
Oplagsdato:
20 sep 2010
Forfatter(e):
Kategori sammenhænge