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Business Environment in a Global Context
Engelsk
Bogcover for Business Environment in a Global Context af Andrew Harrison, 9780199672585
Specifikationer
Sprog:
Engelsk
Sider:
432
ISBN-13:
9780199672585
Indbinding:
Paperback
ISBN-10:
019967258X
Udg. Dato:
5 dec 2013
Størrelse i cm:
19,0 x 24,5 x 2,0
Oplagsdato:
5 dec 2013
Forfatter(e):

Business Environment in a Global Context

Engelsk
Paperback 2013
Format:

Bog beskrivelse
Andrew Harrison has expertly authored this engaging text on the business environment, offering theoretical rigour, along with a truly global focus, and an understanding of the economic dimensions of the subject. The text takes a unique approach exploring the business environment at different spatial levels (global, international, national, and regional), in different dimensions (culture, ethics, internationalization, markets, technology, and risk) and in the main geopolitical regions (Europe, the Americas, Asia, and Africa).The text is packed with up-to-date case studies that demonstrate how international companies are affected by, and deal with, serious global issues ranging from the Arab uprising to the growing influence of the BRIC countries. Practical insights interspersed in each chapter provide balanced commentary on the key issues and topics discussed, with further research being prompted by related questions. The text is accompanied by an Online Resource Centre, which includes:For Students:Chapter and case study updatesEmerging issuesAnnotated web linksIdeas for research topicsFor Lecturers:Lecture notesPowerPoint slides Assignment scenarios and questions Guidance on discussion questions and cases Figures and tables from the text
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Specifikationer
Sprog:
Engelsk
Sider:
432
ISBN-13:
9780199672585
Indbinding:
Paperback
ISBN-10:
019967258X
Udg. Dato:
5 dec 2013
Størrelse i cm:
19,0 x 24,5 x 2,0
Oplagsdato:
5 dec 2013
Forfatter(e):
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