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Casebook of Chinese Business Management

Engelsk Hardback

Casebook of Chinese Business Management

Engelsk Hardback
Tjek vores konkurrenters priser
This book selects Chinese excellent enterprise management cases, integrating into the education system of business schools, sharing "China's new story" to readers, and boosting the process of national economic construction and enterprise transformation. Chinese enterprises face unprecedented opportunities and challenges under the circumstance of fast-changing technology, economy, and political environment. In the face of various uncertainties, they have risen to prominence and constantly summed up enterprise management concepts and practical experience suitable for their own development to reshape their competitive advantages and enhance their market value. Based on the investigation, this book covers the major theoretical aspects of management principles such as planning, organizing, leading, controlling, and innovation. The 17 selected cases from manufacturing, retailing, technology/big data service, agriculture, and other industries cover strategic management, entrepreneurial management, human-oriented management, information management, and organizational innovation management. We hope that readers can get some valuable practical experience and enlightenment from the practices in these fields. The book also includes two case study guides, which guide readers to form a case study's thinking. It also encourages readers to broaden their learning ideas on management.
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Fragt: 39 kr
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Tjek vores konkurrenters priser
This book selects Chinese excellent enterprise management cases, integrating into the education system of business schools, sharing "China's new story" to readers, and boosting the process of national economic construction and enterprise transformation. Chinese enterprises face unprecedented opportunities and challenges under the circumstance of fast-changing technology, economy, and political environment. In the face of various uncertainties, they have risen to prominence and constantly summed up enterprise management concepts and practical experience suitable for their own development to reshape their competitive advantages and enhance their market value. Based on the investigation, this book covers the major theoretical aspects of management principles such as planning, organizing, leading, controlling, and innovation. The 17 selected cases from manufacturing, retailing, technology/big data service, agriculture, and other industries cover strategic management, entrepreneurial management, human-oriented management, information management, and organizational innovation management. We hope that readers can get some valuable practical experience and enlightenment from the practices in these fields. The book also includes two case study guides, which guide readers to form a case study's thinking. It also encourages readers to broaden their learning ideas on management.
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Se mere i:
Produktdetaljer
Sprog: Engelsk
Sider: 194
ISBN-13: 9789811680731
Indbinding: Hardback
Udgave:
ISBN-10: 9811680736
Kategori: International handel
Udg. Dato: 4 maj 2022
Længde: 0mm
Bredde: 155mm
Højde: 235mm
Forlag: Springer Verlag, Singapore
Oplagsdato: 4 maj 2022
Forfatter(e):
Forfatter(e)

Kategori International handel

ISBN-13 9789811680731

Sprog Engelsk

Indbinding Hardback

Sider 194

Udgave

Længde 0mm

Bredde 155mm

Højde 235mm

Udg. Dato 4 maj 2022

Oplagsdato 4 maj 2022

Forlag Springer Verlag, Singapore

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