Store besparelser
Hurtig levering
Fri fragt over 499,-
Gemte
Log ind
0
Kurv
Kurv
Concepts of Quality Connected to Social Media and Emotions
Engelsk Paperback

Concepts of Quality Connected to Social Media and Emotions

Engelsk Paperback

429 kr
Tilføj til kurv
Sikker betaling
23 - 25 hverdage

Om denne bog
Denisa Elena Vlad highlights the influence of social media and emotions on the consumer and his perception of the quality of products. She brings attention to new popular concepts like "post-truth" and "fake news" as well as the relationship between these concepts and human emotions. The author defines the concept of quality and highlights its subjectivity, clarifying the influence of social media by creating expectations among all consumers and how their emotions reconfigure business and all information presented online.

Product detaljer
Sprog:
Engelsk
Sider:
222
ISBN-13:
9783658288662
Indbinding:
Paperback
Udgave:
ISBN-10:
3658288663
Udg. Dato:
2 jan 2020
Længde:
0mm
Bredde:
148mm
Højde:
210mm
Forlag:
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Oplagsdato:
2 jan 2020
Forfatter(e):
Finder produkter...
Kategori sammenhænge