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Content Strategy at Work
- Real-world Stories to Strengthen Every Interactive Project
Engelsk
Bogcover for Content Strategy at Work af Margot Bloomstein, 9780123919229
Specifikationer
Sprog:
Engelsk
Sider:
184
ISBN-13:
9780123919229
Indbinding:
Paperback
ISBN-10:
0123919223
Udg. Dato:
22 feb 2012
Størrelse i cm:
23,2 x 19,2 x 0,9
Oplagsdato:
22 feb 2012
Forfatter(e):

Content Strategy at Work

- Real-world Stories to Strengthen Every Interactive Project
Engelsk
Paperback 2012
Format:

Bog beskrivelse
Including case studies from teams at Johns Hopkins Medicine, MINI, Icebreaker, and more, this book is suitable for designers, information architects, copywriters, project managers, and those who work with visual or verbal content. It presents a content strategy framework and ways to implement in in-house marketing departments and consultancies.
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Specifikationer
Sprog:
Engelsk
Sider:
184
ISBN-13:
9780123919229
Indbinding:
Paperback
ISBN-10:
0123919223
Udg. Dato:
22 feb 2012
Størrelse i cm:
23,2 x 19,2 x 0,9
Oplagsdato:
22 feb 2012
Forfatter(e):
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