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Copywriting Third Edition
- Successful writing for design, advertising and marketing
Engelsk
Bogcover for Copywriting Third Edition af Mark Shaw, Gyles Lingwood, 9781529420241
Specifikationer
Sprog:
Engelsk
Sider:
240
ISBN-13:
9781529420241
Indbinding:
Paperback
ISBN-10:
1529420245
Udg. Dato:
13 sep 2022
Størrelse i cm:
17,2 x 24,7 x 2,1
Oplagsdato:
13 sep 2022
Forfatter(e):

Copywriting Third Edition

- Successful writing for design, advertising and marketing
Engelsk
Paperback 2022
Format:

Bog beskrivelse
Writing copy is often assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease. This revised edition teaches the art of writing great copy for digital media, branding, advertising, direct marketing, retailing, catalogues, company magazines and internal communications, and aspects of writing for social media are integrated throughout. There are also new interviews and case studies. Using a series of exercises and up-to-date illustrated examples of award-winning campaigns and communication, Copywriting, Third Edition takes you through step-by-step processes that can help you to write content quickly and effectively.
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Specifikationer
Sprog:
Engelsk
Sider:
240
ISBN-13:
9781529420241
Indbinding:
Paperback
ISBN-10:
1529420245
Udg. Dato:
13 sep 2022
Størrelse i cm:
17,2 x 24,7 x 2,1
Oplagsdato:
13 sep 2022
Forfatter(e):
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