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Corporate Entrepreneurship and Sustainability
- A Case Study Collection
Engelsk
Bogcover for Corporate Entrepreneurship and Sustainability af , 9781032983189
Specifikationer
Sprog:
Engelsk
Sider:
168
ISBN-13:
9781032983189
Indbinding:
Paperback
ISBN-10:
1032983183
Udg. Dato:
19 jun 2025
Størrelse i cm:
17,3 x 24,6 x 1,5
Oplagsdato:
19 jun 2025

Corporate Entrepreneurship and Sustainability

- A Case Study Collection
Engelsk
Paperback 2025
Format:

Bog beskrivelse

This book provides detailed case studies exploring how industry-leading organizations are integrating corporate innovation and sustainability initiatives.

The book first introduces the difficulties and importance of managing innovation within established organizations. It identifies five themes key for organizations seeking to future-proof their business: external drivers in the business environment, structures for corporate entrepreneurship, modes of collaboration, sustainability as a lever for innovation, and performance management. It then provides detailed case studies of how companies across diverse sectors such as banking, shipping, and real estate, made the choice between short-term profit and future-proofing their business. Cases are written such that they can be used independently, and a storytelling approach is used so that readers may apply the conceptual frameworks and see how theories are translated into practice. Detailed teaching notes are available for instructors, each containing a sample lesson plan, six discussion questions, suggested answers, and further readings.

A useful teaching resource for instructors and students in corporate entrepreneurship, corporate innovation, and strategic foresight.

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Specifikationer
Sprog:
Engelsk
Sider:
168
ISBN-13:
9781032983189
Indbinding:
Paperback
ISBN-10:
1032983183
Udg. Dato:
19 jun 2025
Størrelse i cm:
17,3 x 24,6 x 1,5
Oplagsdato:
19 jun 2025
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