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Crisis Communication and Crisis Management
- An Ethical Approach
Engelsk
Bogcover for Crisis Communication and Crisis Management af Burton St. John, Yvette E. Pearson, 9781483316147
Specifikationer
Sprog:
Engelsk
Sider:
224
ISBN-13:
9781483316147
Indbinding:
Paperback
ISBN-10:
1483316149
Kategori:
PR
Udg. Dato:
17 okt 2016
Størrelse i cm:
18,1 x 25,4 x 1,9
Oplagsdato:
17 okt 2016

Crisis Communication and Crisis Management

- An Ethical Approach
Engelsk
Paperback 2016
Format:

Bog beskrivelse

Crisis Communication and Crisis Management: An Ethical Approach is the only text on the market to provide students with the integration of ethical inquiry into the fundamentals of crisis communication.. Authors Burton St. John III and Yvette E. Pearson combine comprehensive coverage of the key skills, concepts, and theories of crisis communication with an extensive collection of contemporary case studies, giving students a strong understanding of the essential role that communicators play in moments of crisis.  Students are encouraged to build upon their communication and ethical decision making skills using a variety of stakeholder inventories, hypothetical scenarios, discussion questions, and professional profiles. Students will also gain exposure to a mixture of discrete and ongoing crises, preparing them to manage both one-time crises and continuing crises.

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978,75 kr
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825 kr
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Specifikationer
Sprog:
Engelsk
Sider:
224
ISBN-13:
9781483316147
Indbinding:
Paperback
ISBN-10:
1483316149
Kategori:
PR
Udg. Dato:
17 okt 2016
Størrelse i cm:
18,1 x 25,4 x 1,9
Oplagsdato:
17 okt 2016
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