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Data Strategy

- How to Profit from a World of Big Data, Analytics and Artificial Intelligence
Af: Bernard Marr Engelsk Paperback

Data Strategy

- How to Profit from a World of Big Data, Analytics and Artificial Intelligence
Af: Bernard Marr Engelsk Paperback
Tjek vores konkurrenters priser

BRONZE RUNNER UP: Axiom Awards 2018 - Business Technology Category (1st edition)

Data is an integral strategic asset for all businesses. Learn how to leverage this data and generate valuable insights and true business value with bestselling author and data guru Bernard Marr.

Data has massive potential for all businesses when used correctly, from small organizations to tech giants and huge multinationals, but this resource is too often not fully utilized. Data Strategy is the must-read guide on how to create a robust, data-driven approach that will harness the power of data to revolutionize your business. Explaining how to collect, use and manage data, this book prepares any organization with the tools and strategies needed to thrive in the digital economy.

Now in its second edition, this bestselling title is fully updated with insights on understanding your customers and markets and how to provide them with intelligent services and products. With case studies and real-world examples throughout, Bernard Marr offers unrivalled expertise on how to gain the competitive advantage in a data-driven world.

Tjek vores konkurrenters priser
Normalpris
kr 307
Fragt: 39 kr
6 - 8 hverdage
20 kr
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God 4 anmeldelser på
Tjek vores konkurrenters priser

BRONZE RUNNER UP: Axiom Awards 2018 - Business Technology Category (1st edition)

Data is an integral strategic asset for all businesses. Learn how to leverage this data and generate valuable insights and true business value with bestselling author and data guru Bernard Marr.

Data has massive potential for all businesses when used correctly, from small organizations to tech giants and huge multinationals, but this resource is too often not fully utilized. Data Strategy is the must-read guide on how to create a robust, data-driven approach that will harness the power of data to revolutionize your business. Explaining how to collect, use and manage data, this book prepares any organization with the tools and strategies needed to thrive in the digital economy.

Now in its second edition, this bestselling title is fully updated with insights on understanding your customers and markets and how to provide them with intelligent services and products. With case studies and real-world examples throughout, Bernard Marr offers unrivalled expertise on how to gain the competitive advantage in a data-driven world.

Produktdetaljer
Sprog: Engelsk
Sider: 272
ISBN-13: 9781398602588
Indbinding: Paperback
Udgave:
ISBN-10: 1398602582
Udg. Dato: 3 okt 2021
Længde: 18mm
Bredde: 235mm
Højde: 156mm
Forlag: Kogan Page Ltd
Oplagsdato: 3 okt 2021
Forfatter(e): Bernard Marr
Forfatter(e) Bernard Marr


Kategori Forretningsstrategier


ISBN-13 9781398602588


Sprog Engelsk


Indbinding Paperback


Sider 272


Udgave


Længde 18mm


Bredde 235mm


Højde 156mm


Udg. Dato 3 okt 2021


Oplagsdato 3 okt 2021


Forlag Kogan Page Ltd

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