Store besparelser
Hurtig levering
Fri fragt over 499,-
Gemte
Log ind
0
Kurv
Kurv
Digital Content Marketing
- Creating Value in Practice
Engelsk
Bogcover for Digital Content Marketing af Fabian Bosser, Christof Backhaus, Benjamin Becker, Agata Krowinska, 9781032346793
Specifikationer
Sprog:
Engelsk
Sider:
240
ISBN-13:
9781032346793
Indbinding:
Paperback
ISBN-10:
1032346795
Kategori:
Udg. Dato:
23 nov 2023
Størrelse i cm:
15,4 x 23,4 x 1,7
Oplagsdato:
23 nov 2023

Digital Content Marketing

- Creating Value in Practice
Engelsk
Paperback 2023
Format:

Bog beskrivelse

Digital Content Marketing: Creating Value in Practice introduces the principles of the content marketing discipline and serves as a guide to any professional or student who wants to learn how to successfully plan and implement digital content marketing strategies and tactics.

Filled with contemporary examples of the most successful creative content marketing practices, case studies and professional advice from subject experts, this text offers an in-depth view of the world of content marketing from a value-based perspective. The textbook also includes practical advice on content marketing ideation, content management and content curation, as well as offering recommendations for the best content marketing software.

The textbook offers a good balance of both theory and practice and is suitable for advanced undergraduate students and postgraduate students studying content marketing, digital marketing or social media marketing. Support material includes an instructor manual, chapter-by-chapter PowerPoint slides and a test bank of exam questions.

... Vis mere

Forlags Vejl. pris
489,28 kr
Hos Booktok
433 kr
spar 12%
Læg i kurv nu
Sikker betaling
6 - 8 hverdage

Specifikationer
Sprog:
Engelsk
Sider:
240
ISBN-13:
9781032346793
Indbinding:
Paperback
ISBN-10:
1032346795
Kategori:
Udg. Dato:
23 nov 2023
Størrelse i cm:
15,4 x 23,4 x 1,7
Oplagsdato:
23 nov 2023
Finder produkter...
Kategori sammenhænge