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Emerging Dynamics in Audiences' Consumption of Trans-media Products
- The Cases of Mad Men and Game of Thrones as a Comparative Study between Italy and New Zealand
Engelsk Hardback
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Emerging Dynamics in Audiences' Consumption of Trans-media Products

- The Cases of Mad Men and Game of Thrones as a Comparative Study between Italy and New Zealand
Engelsk Hardback

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The book investigates the new forms of empowered agency possessed by national audiences with reference to two particular television texts: Game of Thrones and Mad Men. The two popular American TV shows are highly successful products of the convergence era, characterized by trans-media storytelling as a strategy and the interconnection of audiences’ multiple practices of reception and fruition. The book argues how the analysis of audience engagement with trans-media texts will disclose important information about the various ways people organize their lives around media and how these activities help them to make sense of the world they live in.

Product detaljer
Sprog:
Engelsk
Sider:
162
ISBN-13:
9781785275142
Indbinding:
Hardback
Udgave:
ISBN-10:
1785275143
Udg. Dato:
27 nov 2020
Længde:
26mm
Bredde:
153mm
Højde:
229mm
Forlag:
Anthem Press
Oplagsdato:
27 nov 2020
Forfatter(e):
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