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European Business Environment
- Doing Business in Europe
Engelsk
Bogcover for European Business Environment af Frans Somers, 9789001768911
Specifikationer
Sprog:
Engelsk
Sider:
414
ISBN-13:
9789001768911
Indbinding:
Paperback
ISBN-10:
9001768911
Udg. Dato:
10 mar 2010
Størrelse i cm:
23,9 x 16,6 x 2,3
Oplagsdato:
10 mar 2010
Forfatter(e):

European Business Environment

- Doing Business in Europe
Engelsk
Paperback 2010
Format:

Bog beskrivelse

Doing business in Europe is increasingly becoming an everyday reality for many companies, not only large corporations, but also small and medium-sized enterprises. European Business Environment offers students a practical introduction to how to create, manage and develop business opportunities in the European Union.

Taking a multidisciplinary approach to doing business in the EU, this textbook focuses on the European dimensions of economics, marketing and law. With case studies presented throughout the book, the relationship between business and the political institutions, policies and regulations of the European Union are explored.

This is an essential introductory textbook for students at both undergraduate and graduate levels in a wide range of degree and professional programmes, including Economics, MBA, Law and Marketing. It is of particular relevance to students interested in the European context of these disciplines and can be used as a core textbook for courses in European Integration or Business and International Environment in Europe and other parts of the world.

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Specifikationer
Sprog:
Engelsk
Sider:
414
ISBN-13:
9789001768911
Indbinding:
Paperback
ISBN-10:
9001768911
Udg. Dato:
10 mar 2010
Størrelse i cm:
23,9 x 16,6 x 2,3
Oplagsdato:
10 mar 2010
Forfatter(e):
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