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Experiential Marketing
- Secrets, Strategies, and Success Stories from the World's Greatest Brands
Engelsk
Bogcover for Experiential Marketing af Dan Hanover, Kerry Smith, 9781119145875
Specifikationer
Sprog:
Engelsk
Sider:
224
ISBN-13:
9781119145875
Indbinding:
Hardback
ISBN-10:
1119145872
Kategori:
Udg. Dato:
17 jun 2016
Størrelse i cm:
23,6 x 16,2 x 2,1
Oplagsdato:
17 jun 2016
Forfatter(e):

Experiential Marketing

- Secrets, Strategies, and Success Stories from the World's Greatest Brands
Engelsk
Hardback 2016
Format:

Bog beskrivelse
The most researched, documented, and comprehensive manifesto on experiential marketing. As customers take control over what, when, why, and how they buy products and services, brands face the complete breakdown and utter failure of passive marketing strategies designed more than a half-century ago.
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Specifikationer
Sprog:
Engelsk
Sider:
224
ISBN-13:
9781119145875
Indbinding:
Hardback
ISBN-10:
1119145872
Kategori:
Udg. Dato:
17 jun 2016
Størrelse i cm:
23,6 x 16,2 x 2,1
Oplagsdato:
17 jun 2016
Forfatter(e):
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