Store besparelser
Hurtig levering
Fri fragt over 499,-
Gemte
Log ind
0
Kurv
Kurv
Generation Zalpha
- Connecting with the next Micro-Generation
Engelsk
Bogcover for Generation Zalpha af Maarten Leyts, 9789401463799
Specifikationer
Sprog:
Engelsk
Sider:
143
ISBN-13:
9789401463799
Indbinding:
Paperback
ISBN-10:
9401463794
Kategori:
Udg. Dato:
12 jan 2024
Størrelse i cm:
23,9 x 17,2 x 1,1
Oplagsdato:
12 jan 2024
Forfatter(e):

Generation Zalpha

- Connecting with the next Micro-Generation
Engelsk
Paperback 2024
Format:

Bog beskrivelse
Generational thinking is not a science, but a reliable framework for successful marketing, communications, and product strategy. This book describes how marketing is evolving for the demographic group Generation Y, born between 2010 - the year when the iPad and Instagram were launched - and 2025. This book examines the impact of technology and digitization on the brains and development of this generation, the world''s future consumers. With examples and insight, it shows how young entrepreneurs and influencers use new media to promote their interests and associated brand preferences to their peers and to the world.
... Vis mere

Forlags Vejl. pris
349,55 kr
Hos Booktok
294 kr
spar 16%
Læg i kurv nu
Sikker betaling
6 - 8 hverdage

Specifikationer
Sprog:
Engelsk
Sider:
143
ISBN-13:
9789401463799
Indbinding:
Paperback
ISBN-10:
9401463794
Kategori:
Udg. Dato:
12 jan 2024
Størrelse i cm:
23,9 x 17,2 x 1,1
Oplagsdato:
12 jan 2024
Forfatter(e):
Finder produkter...
Kategori sammenhænge