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Global Market Strategies
- How to Turn Your Company into a Successful International Enterprise
Engelsk
Bogcover for Global Market Strategies af Michael Neubert, 9783593399454
Specifikationer
Sprog:
Engelsk
Sider:
200
ISBN-13:
9783593399454
Indbinding:
Paperback
ISBN-10:
3593399458
Udg. Dato:
23 apr 2014
Størrelse i cm:
22,9 x 15,2 x 1,7
Forlag:
Oplagsdato:
23 apr 2014
Forfatter(e):

Global Market Strategies

- How to Turn Your Company into a Successful International Enterprise
Engelsk
Paperback 2014
Format:

Bog beskrivelse
Outlines the principles that underlie a successful international venture: development of a custom-fit internationalization strategy; selection of foreign markets and structured market entry processes; design of market growth strategies; intercultural management and international corporate management; and the carrying out of market exits.
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Specifikationer
Sprog:
Engelsk
Sider:
200
ISBN-13:
9783593399454
Indbinding:
Paperback
ISBN-10:
3593399458
Udg. Dato:
23 apr 2014
Størrelse i cm:
22,9 x 15,2 x 1,7
Forlag:
Oplagsdato:
23 apr 2014
Forfatter(e):
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