Store besparelser
Hurtig levering
Fri fragt over 499,-
Gemte
Log ind
0
Kurv
Kurv
Global Sport Business
- Managing Resources and Opportunities
Engelsk
Bogcover for Global Sport Business af , 9780367671594
Specifikationer
Sprog:
Engelsk
Sider:
326
ISBN-13:
9780367671594
Indbinding:
Paperback
ISBN-10:
036767159X
Kategori:
Udg. Dato:
18 dec 2020
Størrelse i cm:
15,4 x 23,4 x 2,8
Oplagsdato:
18 dec 2020

Global Sport Business

- Managing Resources and Opportunities
Engelsk
Paperback 2020
Format:

Bog beskrivelse

In the global sport business industry, growth, and development within and across various sport businesses are essential for competitive advantage. This fascinating collection of chapters examines how the development and management of resources and opportunities in sport business is vital to success.

Commissioned by the World Association for Sport Management (WASM) and featuring global perspectives from leading international scholars and original research data drawn from both qualitative and quantitative inquiry, the book presents cases as diverse as customer demand in the NBA, sport and physical activity human resources in Spain and stakeholder relationships in Chinese football. Presented in three parts (global perspectives, managing resources, and managing opportunities), Global Sport Business examines key research and practical issues in sport business management and marketing studies in both global and local contexts.

This is an important read for professors, scholars, and students in sport business management, a useful resource for sport business management professionals and practitioners, and illuminating reading for anyone with an interest in sport management.

... Vis mere

Hos Booktok
433 kr
Læg i kurv nu
Sikker betaling
23 - 25 hverdage

Specifikationer
Sprog:
Engelsk
Sider:
326
ISBN-13:
9780367671594
Indbinding:
Paperback
ISBN-10:
036767159X
Kategori:
Udg. Dato:
18 dec 2020
Størrelse i cm:
15,4 x 23,4 x 2,8
Oplagsdato:
18 dec 2020
Finder produkter...
Kategori sammenhænge