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How to Sell
- Everything you need to think, know and do to have greater sales conversations
Engelsk
Bogcover for How to Sell af Steve Radford, 9781788608657
Specifikationer
Sprog:
Engelsk
Sider:
238
ISBN-13:
9781788608657
Indbinding:
Paperback
ISBN-10:
1788608658
Udg. Dato:
25 nov 2025
Størrelse i cm:
23,4 x 15,6 x 1,6
Oplagsdato:
25 nov 2025
Forfatter(e):

How to Sell

- Everything you need to think, know and do to have greater sales conversations
Engelsk
Paperback 2025
Format:

Bog beskrivelse

Selling is changing. As AI becomes ever more pervasive, your ability to have conversations that customers find enjoyable, insightful and productive becomes ever more important.

How to Sell focuses on conversational rather than consultative selling, recognizing a customer’s foundational values and emotional wants as well as their more pragmatic needs. It will help you build genuine human connection, deliver more positive buying experiences and have more effective sales conversations that deliver greater sales results.

Discover:

  • How you need to think - six fundamental sales mindsets;
  • What you need to know - five essential areas of sales knowledge;
  • What you need to do – seven steps for greater sales conversations.

This is the essential handbook for frontline salespeople who want to improve, and the sales managers and leaders who want to help them. Because if you don’t know how to sell the benefits of your product, service or idea through a short and simple conversation, then you don’t know how to sell at all.

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Specifikationer
Sprog:
Engelsk
Sider:
238
ISBN-13:
9781788608657
Indbinding:
Paperback
ISBN-10:
1788608658
Udg. Dato:
25 nov 2025
Størrelse i cm:
23,4 x 15,6 x 1,6
Oplagsdato:
25 nov 2025
Forfatter(e):
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