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Image Makers
- Advertising, Public Relations, and the Ethos of Advocacy
Engelsk
Bogcover for Image Makers af Janice M. Hirota, Robert Jackall, 9780226389172
Specifikationer
Sprog:
Engelsk
Sider:
341
ISBN-13:
9780226389172
Indbinding:
Paperback
ISBN-10:
0226389170
Kategori:
Udg. Dato:
15 sep 2003
Størrelse i cm:
14,4 x 22,3 x 2,1
Oplagsdato:
15 sep 2003

Image Makers

- Advertising, Public Relations, and the Ethos of Advocacy
Engelsk
Paperback 2003
Format:

Bog beskrivelse
This analysis of advocacy - from commercials to public service ads to government propaganda - and its roots in advertising and public relations, uses the story of two organizations, the Committee on Public Information and the Advertising Council to clarify the quandaries it generates.
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Specifikationer
Sprog:
Engelsk
Sider:
341
ISBN-13:
9780226389172
Indbinding:
Paperback
ISBN-10:
0226389170
Kategori:
Udg. Dato:
15 sep 2003
Størrelse i cm:
14,4 x 22,3 x 2,1
Oplagsdato:
15 sep 2003
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