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Innovations of China’s Mainstream Media Convergence
Af: Peng Duan
Engelsk Paperback
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Innovations of China’s Mainstream Media Convergence
Af: Peng Duan
Engelsk Paperback

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This book offers fresh critical insights to the field of media convergence with a particular focus on the mainstream media of China. It begins with an exploration of the emerging change among the entire mediascape: the clear and distinct boundaries that used to demarcate media channels are gradually dissolved, and the widespread introduction and application of new communication technologies have brought both challenges and opportunities toward China. This is followed by a series of theoretical endeavor about the link between conventional media and new media. Drawing on President Xi Jinping''s guiding opinions regarding with media convergence, this book then analyzes the political task laid upon mainstream media in which challenges may be turned into opportunities. Given its conceptual focus and practical contribution, the book helps media professionals and related government agencies understand the wide variety of changes brought about by media convergence and the new direction for media development.


Product detaljer
Sprog:
Engelsk
Sider:
156
ISBN-13:
9789811691485
Indbinding:
Paperback
Udgave:
ISBN-10:
9811691487
Kategori:
Udg. Dato:
13 mar 2023
Længde:
0mm
Bredde:
155mm
Højde:
235mm
Forlag:
Springer Verlag, Singapore
Oplagsdato:
13 mar 2023
Forfatter(e):
Kategori sammenhænge