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International Communications Strategy
- Developments in Cross-Cultural Communications, PR and Social Media
Engelsk
Bogcover for International Communications Strategy af Silvia Cambie, Yang-May Ooi, 9780749453299
Specifikationer
Sprog:
Engelsk
Sider:
240
ISBN-13:
9780749453299
Indbinding:
Hardback
ISBN-10:
074945329X
Kategori:
PR
Udg. Dato:
3 jul 2009
Størrelse i cm:
23,7 x 16,5 x 2,3
Forlag:
Oplagsdato:
3 jul 2009
Forfatter(e):

International Communications Strategy

- Developments in Cross-Cultural Communications, PR and Social Media
Engelsk
Hardback 2009
Format:

Bog beskrivelse
Offshoring, globalisation and the rise of China and India have been triggering unprecedented change in the communication sector. New channels of global communications are also being opened up by social media tools. This title talks about the cross-cultural challenges facing PR practitioners.
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Specifikationer
Sprog:
Engelsk
Sider:
240
ISBN-13:
9780749453299
Indbinding:
Hardback
ISBN-10:
074945329X
Kategori:
PR
Udg. Dato:
3 jul 2009
Størrelse i cm:
23,7 x 16,5 x 2,3
Forlag:
Oplagsdato:
3 jul 2009
Forfatter(e):
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