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International Management and Language
Engelsk
Bogcover for International Management and Language af Susanne Tietze, 9781138959811
Specifikationer
Sprog:
Engelsk
Sider:
264
ISBN-13:
9781138959811
Indbinding:
Paperback
ISBN-10:
1138959812
Udg. Dato:
4 sep 2015
Størrelse i cm:
23,4 x 15,6
Oplagsdato:
4 sep 2015
Forfatter(e):

International Management and Language

Engelsk
Paperback 2015
Format:

Bog beskrivelse

Globalization processes have resulted in the emergence of business and management networks in which the sharing of knowledge is of crucial importance. Combining two contemporary and important subject areas – namely that of international management and also language and communication in multi-language contexts – the author of this book presents a wealth of ideas, examples and applications taken from international and global contexts, which show that ‘language matters’ in the pursuit of international business affairs.

The book establishes the theoretical core of its main ideas by introducing two orientations (social construction and linguistic relativity) and demonstrates how they can be drawn on to frame and understand the activities of managers. Highly innovative and topical, Susanne Tietze’s book will appeal to students of international management and international human resource management as well as those studying intercultural communication. It is also useful for managers and practitioners who work internationally.

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524,24 kr
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461 kr
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Specifikationer
Sprog:
Engelsk
Sider:
264
ISBN-13:
9781138959811
Indbinding:
Paperback
ISBN-10:
1138959812
Udg. Dato:
4 sep 2015
Størrelse i cm:
23,4 x 15,6
Oplagsdato:
4 sep 2015
Forfatter(e):
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