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International Operations Management
- Lessons in Global Business
Engelsk
Bogcover for International Operations Management af Alberto F. De Toni, 9781032923567
Specifikationer
Sprog:
Engelsk
Sider:
286
ISBN-13:
9781032923567
Indbinding:
Paperback
ISBN-10:
1032923563
Udg. Dato:
14 okt 2024
Størrelse i cm:
24,6 x 17,4
Oplagsdato:
14 okt 2024
Forfatter(e):

International Operations Management

- Lessons in Global Business
Engelsk
Format:

Bog beskrivelse
International Operations Management: Lessons in Global Business uses a fascinating selection of case studies researched during the ''International Operations Management Project'', sponsored by the European Commission, to produce a valuable view of businesses in Western and Eastern traditions. Ranging from China Post and Flextronics International (Singapore) to Electrolux, Ford, and GlaxoSmithKline, the studies link conceptual and practical approaches in five areas: international operations management strategy, sourcing and manufacturing, new product development, logistics, and networked organisations. Throughout, the authors compare the Western and Eastern approaches to business, and introduce theory to clarify the comparison and the real consequences of internationalisation. With its balance of theoretical and applied content, this volume, created from an exciting collaboration between universities and schools of management in Europe and China, serves as both a primary and supplementary source for higher level students and educators, and as a worthwhile read for interested practitioners.
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Specifikationer
Sprog:
Engelsk
Sider:
286
ISBN-13:
9781032923567
Indbinding:
Paperback
ISBN-10:
1032923563
Udg. Dato:
14 okt 2024
Størrelse i cm:
24,6 x 17,4
Oplagsdato:
14 okt 2024
Forfatter(e):
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