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Internationalizing Firms
- International Strategy, Trends and Challenges
Engelsk Paperback

Internationalizing Firms

- International Strategy, Trends and Challenges
Engelsk Paperback

679 kr
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Om denne bog

This book explores emerging trends in internationalization, analyzing the processes and steps that firms take when entering new markets. This timely contribution highlights the need for a deeper understanding of today''s internationalization process, critiquing existing literature and instead proposing a new paradigm based on a re-interpretation of the Resource-based View (RBV). Analysing the motives behind internationalizing, the factors affecting entry choices, and the challenges connected to outsourcing and offshoring, the authors present a new framework for understanding the reasons behind internationalization and the financial risks that are involved. With theoretical discussion and empirical case studies, this book seeks to offer an informed insight into internationalizing, making it an invaluable read for those researching entrepreneurship on a global scale, as well as managers and  leaders of international firms.

Product detaljer
Sprog:
Engelsk
Sider:
232
ISBN-13:
9783030062521
Indbinding:
Paperback
Udgave:
ISBN-10:
303006252X
Udg. Dato:
22 dec 2018
Længde:
0mm
Bredde:
148mm
Højde:
210mm
Forlag:
Springer Nature Switzerland AG
Oplagsdato:
22 dec 2018
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