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Key Business Analytics, Travel Edition

- The 60+ tools every manager needs to turn data into insights
Af: Bernard Marr Engelsk Paperback

Key Business Analytics, Travel Edition

- The 60+ tools every manager needs to turn data into insights
Af: Bernard Marr Engelsk Paperback
Tjek vores konkurrenters priser

Key Business Analytics will help managers apply tools to turn data into insights that help them better understand their customers, optimize their internal processes and identify cost savings and growth opportunities.

 

It includes analysis techniques within the following categories:

  • Financial analytics – cashflow, profitability, sales forecasts
  • Market analytics – market size, market trends, marketing channels
  • Customer analytics – customer lifetime values, social media, customer needs
  • Employee analytics – capacity, performance, leadership
  • Operational analytics – supply chains, competencies, environmental impact
  • Bare business analytics – sentiments, text, correlations

Each tool will follow the bestselling Key format of being 5-6 pages long, broken into short sharp advice on the essentials:

  • What is it?
  • When should I use it?
  • How do I use it?
  • Tips and pitfalls
  • Further reading

This essential toolkit also provides an invaluable section on how to gather original data yourself through surveys, interviews, focus groups, etc.

Tjek vores konkurrenters priser
Normalpris
kr 212
Fragt: 39 kr
6 - 8 hverdage
20 kr
Pakkegebyr
God 4 anmeldelser på
Tjek vores konkurrenters priser

Key Business Analytics will help managers apply tools to turn data into insights that help them better understand their customers, optimize their internal processes and identify cost savings and growth opportunities.

 

It includes analysis techniques within the following categories:

  • Financial analytics – cashflow, profitability, sales forecasts
  • Market analytics – market size, market trends, marketing channels
  • Customer analytics – customer lifetime values, social media, customer needs
  • Employee analytics – capacity, performance, leadership
  • Operational analytics – supply chains, competencies, environmental impact
  • Bare business analytics – sentiments, text, correlations

Each tool will follow the bestselling Key format of being 5-6 pages long, broken into short sharp advice on the essentials:

  • What is it?
  • When should I use it?
  • How do I use it?
  • Tips and pitfalls
  • Further reading

This essential toolkit also provides an invaluable section on how to gather original data yourself through surveys, interviews, focus groups, etc.

Produktdetaljer
Sprog: Engelsk
Sider: 280
ISBN-13: 9781292081779
Indbinding: Paperback
Udgave:
ISBN-10: 1292081775
Udg. Dato: 5 nov 2015
Længde: 18mm
Bredde: 216mm
Højde: 139mm
Forlag: Pearson Education Limited
Oplagsdato: 5 nov 2015
Forfatter(e): Bernard Marr
Forfatter(e) Bernard Marr


Kategori Forretningsstrategier


ISBN-13 9781292081779


Sprog Engelsk


Indbinding Paperback


Sider 280


Udgave


Længde 18mm


Bredde 216mm


Højde 139mm


Udg. Dato 5 nov 2015


Oplagsdato 5 nov 2015


Forlag Pearson Education Limited

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