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Lifestyle Gurus
- Constructing Authority and Influence Online
Engelsk
Bogcover for Lifestyle Gurus af Stephanie A. Baker, Chris Rojek, 9781509530175
Specifikationer
Sprog:
Engelsk
Sider:
224
ISBN-13:
9781509530175
Indbinding:
Hardback
ISBN-10:
1509530177
Kategori:
Udg. Dato:
6 dec 2019
Størrelse i cm:
15,8 x 23,6 x 2,3
Oplagsdato:
6 dec 2019

Lifestyle Gurus

- Constructing Authority and Influence Online
Engelsk
Hardback 2019
Format:

Bog beskrivelse
The rise of blogs and social media provide a public platform for people to share information online. This trend has facilitated an industry of self-appointed ‘lifestyle gurus’ who have become instrumental in the management of intimacy and social relations. Advice on health, wealth creation, relationships and well-being is rising to challenge the authority of experts and professionals. Pitched as ‘authentic’, ‘accessible’ and ‘outside of the system’, this information has produced an unprecedented sense of empowerment and sharing. However, new problems have arisen in its wake. In Lifestyle Gurus, Baker and Rojek explore how authority and influence are achieved online. They trace the rise of lifestyle influencers in the digital age, relating this development to the erosion of trust in the expert-professional power bloc. The moral contradictions of lifestyle websites are richly explored, demonstrating how these technologies encourage a preoccupation with the very commercial and corporate hierarchies they seek to challenge. A timely account of how lifestyle issues are being packaged and transacted in a wired-up world, this book is important reading for students and scholars of media, communication, sociology and related disciplines.
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Specifikationer
Sprog:
Engelsk
Sider:
224
ISBN-13:
9781509530175
Indbinding:
Hardback
ISBN-10:
1509530177
Kategori:
Udg. Dato:
6 dec 2019
Størrelse i cm:
15,8 x 23,6 x 2,3
Oplagsdato:
6 dec 2019
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