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Making It in the Minors
- A Team Owner's Lessons in the Business of Baseball
Engelsk Paperback
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Making It in the Minors

- A Team Owner's Lessons in the Business of Baseball
Engelsk Paperback

258 kr
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23 - 25 hverdage

Om denne bog

There are many sports-related books about what happens on the playing field, but few are written about the equally interesting stories of what happens on the business side.

Why acquire a professional sports team? What goes into the branding, marketing and entertainment that make some teams successful, and others not? What are the challenges that managers and staff face? Are there valuable lessons from the major and minor leagues for university, high school and other amateur sports programs? How do sports teams generate a profit?

While the examples are drawn from the business of baseball, the lessons are applicable to other sports and many retail businesses.

Product detaljer
Sprog:
Engelsk
Sider:
208
ISBN-13:
9780786468676
Indbinding:
Paperback
Udgave:
ISBN-10:
078646867X
Kategori:
Udg. Dato:
30 okt 2012
Længde:
12mm
Bredde:
152mm
Højde:
230mm
Forlag:
McFarland & Co Inc
Oplagsdato:
30 okt 2012
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