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Management Decision-Making, Big Data and Analytics
Engelsk Paperback

Management Decision-Making, Big Data and Analytics

Engelsk Paperback

447 kr
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6 - 8 hverdage

Om denne bog
Accessible and concise, this exciting new textbook examines data analytics from a managerial and organizational perspective and looks at how they can help managers become more effective decision-makers. The book successfully combines theory with practical application, featuring case studies, examples and a ‘critical incidents’ feature that make these topics engaging and relevant for students of business and management.  The book features chapters on cutting-edge topics, including:  • Big data  • Analytics • Managing emerging technologies and decision-making  • Managing the ethics, security, privacy and legal aspects of data-driven decision-making  The book is accompanied by an Instructor’s Manual, PowerPoint slides and access to journal articles.  Suitable for management students studying business analytics and decision-making at undergraduate, postgraduate and MBA levels.   
Product detaljer
Sprog:
Engelsk
Sider:
336
ISBN-13:
9781526492005
Indbinding:
Paperback
Udgave:
ISBN-10:
1526492008
Udg. Dato:
26 okt 2020
Længde:
22mm
Bredde:
241mm
Højde:
171mm
Forlag:
Sage Publications Ltd
Oplagsdato:
26 okt 2020
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