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Managing in the Global Economy
Engelsk
Bogcover for Managing in the Global Economy af Luciara Nardon, Richard M. Steers, 9780765615510
Specifikationer
Sprog:
Engelsk
Sider:
400
ISBN-13:
9780765615510
Indbinding:
Paperback
ISBN-10:
0765615517
Udg. Dato:
31 jul 2005
Størrelse i cm:
23,4 x 19,3 x 2,1
Oplagsdato:
31 jul 2005

Managing in the Global Economy

Engelsk
Paperback 2005
Format:

Bog beskrivelse
This definitive text will bring a new level of professionalism to courses in International Management. Truly global in focus, it is a comprehensive primer on the challenges and prospects of international management, with a particular emphasis on developing global managers who are skilled in economics, strategy, and general management. In addition, the authors help readers develop an in-depth understanding of the role of cultural differences in managerial effectiveness. The text is divided into three parts: the emerging global economy; culture, organization, and strategy; and managing global operations. Management topics include: organizing for international business, global business strategy, building strategic alliances, international negotiations, global staffing, managing a competitive workforce, TQM and employee involvement, and managing multicultural teams. Throughout the text, the authors integrate current conceptual materials on global management with in-depth country analyses and real-world business examples. Each chapter begins with an opening case vignette (from countries around the world) and concludes with a list of key terms and in-depth exercises (Global Manager''s Workbook). The text also provides country ratings for 50 countries on economic activity, political risk, and cultural differences, as well as a 35 item instrument for students to measure their own cultural awareness
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Specifikationer
Sprog:
Engelsk
Sider:
400
ISBN-13:
9780765615510
Indbinding:
Paperback
ISBN-10:
0765615517
Udg. Dato:
31 jul 2005
Størrelse i cm:
23,4 x 19,3 x 2,1
Oplagsdato:
31 jul 2005
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