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Managing Your Business
- A Practical Guide
Engelsk
Bogcover for Managing Your Business af Irenee Dondjio, Robert Haafst, 9789001878849
Specifikationer
Sprog:
Engelsk
Sider:
290
ISBN-13:
9789001878849
Indbinding:
Paperback
ISBN-10:
9001878849
Udg. Dato:
17 apr 2018
Størrelse i cm:
17,2 x 24,0 x 2,3
Serie:
Routledge-Noordhoff International Editions
Oplagsdato:
17 apr 2018
Forfatter(e):

Managing Your Business

- A Practical Guide
Engelsk
Paperback 2018
Format:

Bog beskrivelse

A comprehensive and hands-on textbook, Managing Your Business provides a wide range of models and theories to support the decision making process in strategic management.

With comprehensive coverage of all business units and company departments, the book starts at the basics and foundations of marketing. It subsequently delves into internal and external business strategies, explores and discusses the financial essentials, and ends with a thorough analysis on the matter of export.

Written in a fluent and accessible style, this textbook is essential reading for undergraduate students across economics, management and marketing. The practical focus ensures that the book is also useful reading for managers of small and medium-sized enterprises.

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Specifikationer
Sprog:
Engelsk
Sider:
290
ISBN-13:
9789001878849
Indbinding:
Paperback
ISBN-10:
9001878849
Udg. Dato:
17 apr 2018
Størrelse i cm:
17,2 x 24,0 x 2,3
Serie:
Routledge-Noordhoff International Editions
Oplagsdato:
17 apr 2018
Forfatter(e):
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