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Microbreweries, Nanobreweries, and Brewpubs

- Histories of 241 American Craft Beer Companies
Af: Joseph Peter Klapatch Engelsk Paperback

Microbreweries, Nanobreweries, and Brewpubs

- Histories of 241 American Craft Beer Companies
Af: Joseph Peter Klapatch Engelsk Paperback
Tjek vores konkurrenters priser

In the mid-1980s, the American beer market offered far fewer options than what is available today. When microbreweries began to come onto the scene, distributors and retailers were skeptical of their new beers and did not believe that these new American brews would be able to compete with imports. Newer, smaller brewers also had to overcome antiquated laws and strong consumer brand loyalty to major domestic beers. After years of struggles, microbrewers established a foothold in the American beer market, popularized new and previously underappreciated styles, and set the stage for a massive proliferation of nanobreweries across the country.

This book takes a look at these microbreweries--prime examples of American enterprise and innovation--from an industry outsider''s perspective. The author explores a select number of small breweries from around the United States, covering their signature brews, histories, and what it took for them to claim their niches in the marketplace.

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In the mid-1980s, the American beer market offered far fewer options than what is available today. When microbreweries began to come onto the scene, distributors and retailers were skeptical of their new beers and did not believe that these new American brews would be able to compete with imports. Newer, smaller brewers also had to overcome antiquated laws and strong consumer brand loyalty to major domestic beers. After years of struggles, microbrewers established a foothold in the American beer market, popularized new and previously underappreciated styles, and set the stage for a massive proliferation of nanobreweries across the country.

This book takes a look at these microbreweries--prime examples of American enterprise and innovation--from an industry outsider''s perspective. The author explores a select number of small breweries from around the United States, covering their signature brews, histories, and what it took for them to claim their niches in the marketplace.

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Se mere i:
Produktdetaljer
Sprog: Engelsk
Sider: 277
ISBN-13: 9781476690858
Indbinding: Paperback
Udgave:
ISBN-10: 1476690855
Kategori: Øl
Udg. Dato: 31 maj 2023
Længde: 0mm
Bredde: 152mm
Højde: 229mm
Forlag: McFarland & Co Inc
Oplagsdato: 31 maj 2023
Forfatter(e): Joseph Peter Klapatch
Forfatter(e) Joseph Peter Klapatch

Kategori Øl

ISBN-13 9781476690858

Sprog Engelsk

Indbinding Paperback

Sider 277

Udgave

Længde 0mm

Bredde 152mm

Højde 229mm

Udg. Dato 31 maj 2023

Oplagsdato 31 maj 2023

Forlag McFarland & Co Inc

Kategori sammenhænge