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Myths of Social Media
- Dismiss the Misconceptions and Use Social Media Effectively in Business
Engelsk
Bogcover for Myths of Social Media af Michelle Carvill, Ian MacRae, 9780749498733
Specifikationer
Sprog:
Engelsk
Sider:
240
ISBN-13:
9780749498733
Indbinding:
Hardback
ISBN-10:
0749498730
Udg. Dato:
3 mar 2020
Størrelse i cm:
16,4 x 24,2 x 2,0
Forlag:
Oplagsdato:
3 mar 2020
Forfatter(e):

Myths of Social Media

- Dismiss the Misconceptions and Use Social Media Effectively in Business
Engelsk
Hardback 2020
Format:

Bog beskrivelse

SHORTLISTED: Business Book Awards 2021 - Sales & Marketing

Everyone knows that social media is free, millennials are all adept social media experts, that businesses always have to be available 24/7 and ultimately none of it really matters, as the digital space is full of fake news and online messaging is seen as inauthentic. Don''t they?

The use of social media as a business tool is dominated by falsehoods, fictions and fabrications. In Myths of Social Media, digital consultant Michelle Carvill and workplace psychologist Ian MacRae dismiss many of the most keenly-held misconceptions and instead, present the reality of social media best practice. Using helpful and instructive, sometimes entertaining and occasionally eye-watering examples of what you should and should not do, Myths of Social Media debunks the most commonly held myths and shows you how to use social media effectively for work and at work.

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Specifikationer
Sprog:
Engelsk
Sider:
240
ISBN-13:
9780749498733
Indbinding:
Hardback
ISBN-10:
0749498730
Udg. Dato:
3 mar 2020
Størrelse i cm:
16,4 x 24,2 x 2,0
Forlag:
Oplagsdato:
3 mar 2020
Forfatter(e):
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