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Organizational Crisis Communication
- A Multivocal Approach
Engelsk
Bogcover for Organizational Crisis Communication af Finn Frandsen, Winni Johansen, 9781446297063
Specifikationer
Sprog:
Engelsk
Sider:
280
ISBN-13:
9781446297063
Indbinding:
Paperback
ISBN-10:
1446297063
Udg. Dato:
2 nov 2016
Størrelse i cm:
17,1 x 24,2 x 1,7
Oplagsdato:
2 nov 2016
Forfatter(e):

Organizational Crisis Communication

- A Multivocal Approach
Engelsk
Paperback 2016
Format:

Bog beskrivelse
When a crisis breaks out, it’s not always just the organization that reacts - the news media, customers, employees, trade associations, politicians, activist groups, and PR experts may also respond.

This book offers a new and original perspective on crisis communication based on the theory of the Rhetorical Arena and the so-called multivocal approach.  According to this approach, we gain a more dynamic and complex understanding of organizational crises if we focus not only on the communication produced by the organization but also take into account the many other voices who start communicating when a crisis breaks out.

It provides:

  • An in-depth overview of the five key dimensions of organizational crises, crisis management and crisis communication
  • A comprehensive introduction to the theory of the Rhetorical Arena and the multivocal approach to crisis communication, including some of the most important voices inside the arena
  • A series of important international case studies and case examples in each chapter.

Suitable for students studying crisis communication modules on corporate communication, public relations, and management and organization studies courses.

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Specifikationer
Sprog:
Engelsk
Sider:
280
ISBN-13:
9781446297063
Indbinding:
Paperback
ISBN-10:
1446297063
Udg. Dato:
2 nov 2016
Størrelse i cm:
17,1 x 24,2 x 1,7
Oplagsdato:
2 nov 2016
Forfatter(e):
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