Køb for 499 kr mere for gratis levering til pakkeshop
499 kr
Pakkeshop
599 kr
Hjemmelevering
Gemte
Log ind
0
Kurv
Bøger
Bestsellers
Kommer snart
Nyheder
Store besparelser
Hurtig levering
Fri fragt over 499,-
Hjem
Kategorier
Bestsellers
Kommer snart
Nyheder
FAQ
Konto
Kontakt
Kurv
  1. Forside
  2. Persuasive Communication and Drug Abuse Prevention
Persuasive Communication and Drug Abuse Prevention
Engelsk
Bogcover for Persuasive Communication and Drug Abuse Prevention af , 9780805806939
Specifikationer
Sprog:
Engelsk
Sider:
372
ISBN-13:
9780805806939
Indbinding:
Hardback
ISBN-10:
0805806938
Kategori:
Udg. Dato:
1 jun 1991
Størrelse i cm:
23,4 x 15,6
Forlag:
Serie:
Oplagsdato:
1 jun 1991

Persuasive Communication and Drug Abuse Prevention

Engelsk
Hardback 1991
Format:
Hardback
Bog beskrivelse
The history of drug abuse prevention campaigns suggests limitations in producing measurable changes in behavior. In the past, there was concern over the possibility of such publicity actually encouraging interest in drug use, rather than discouraging such behavior. Although little or no scientifically sound empirical evidence has been found to support such a view, several social science textbooks still refer to this as something of which to be wary.

Reviews of early research appear to indicate inadequate methods and a lack of rigor in theory testing. In recent years, however, research in communication and its uses in drug abuse prevention has become considerably more sophisticated, and communication is being used far more effectively. In this book, the editors bring together some of the most successful drug abuse prevention researchers in the country -- along with other experts in this field or in persuasive communication -- to address use and effects of both mass media and interpersonal strategies. This collection illustrates just how far the study of public influence through mass media has come, especially regarding such a vital, relevant issue as drug abuse prevention.
... Vis mere
Januarudsalg
415 kr
Læg i kurv nu
Fri fragt over 499,-
Sikker betaling
23 - 25 hverdage
Specifikationer
Sprog:
Engelsk
Sider:
372
ISBN-13:
9780805806939
Indbinding:
Hardback
ISBN-10:
0805806938
Kategori:
Udg. Dato:
1 jun 1991
Størrelse i cm:
23,4 x 15,6
Forlag:
Serie:
Oplagsdato:
1 jun 1991
Finder produkter...