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Planning Focus Groups
Engelsk
Bogcover for Planning Focus Groups af David L. Morgan, 9780761908173
Specifikationer
Sprog:
Engelsk
Sider:
160
ISBN-13:
9780761908173
Indbinding:
Paperback
ISBN-10:
076190817X
Udg. Dato:
10 sep 1997
Størrelse i cm:
25,4 x 17,7
Oplagsdato:
10 sep 1997
Forfatter(e):

Planning Focus Groups

Engelsk
Paperback 1997
Format:

Bog beskrivelse

Author David L. Morgan covers the wide range of practical tasks required in the course of a research project when using focus groups. Throughout, Planning Focus Groups emphasizes the clarifying purposes of the research project in order to collect data that meet the goals. The author extensively and concisely covers the basic decisions that are necessary to plan a research project using focus groups, such as who should be in the groups, the total number of groups, their size, and much more. This volume also features a detailed discussion of timelines, personnel, and budgets. Among the other topics covered are recruitment, selecting locations, and recording and managing data. Practical material includes checklists, recruitment tools, timelines, and budgets.

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978,75 kr
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874 kr
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Specifikationer
Sprog:
Engelsk
Sider:
160
ISBN-13:
9780761908173
Indbinding:
Paperback
ISBN-10:
076190817X
Udg. Dato:
10 sep 1997
Størrelse i cm:
25,4 x 17,7
Oplagsdato:
10 sep 1997
Forfatter(e):
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